Online ordering for pizza shops in Dudley

Updated 13 November 2026. Source: the Food Standards Agency register, pulled on 13 November 2026. Coverage is the Dudley council area; we do not name any business. Whole-area figures are on our Dudley page.

In short: Dudley has 42 FSA-registered premises with pizza or pizzeria in the name, most in DY1 and DY5. A Dudley pizza shop can take direct orders on its own Chefzi page: plans run from £9 to £49 a month per location (ex VAT), commission is 0% ever, and the first month is free with no card.

The register lists 42 premises in Dudley with "pizza" or "pizzeria" in the business name, 35 of them registered as takeaways and 7 as restaurants or cafés. The most are in DY1 (16), DY5 (6), DY8 (5), DY9 (4). That is 5.3% of the area's 789 takeaway, restaurant and café premises, against 4.5% across the UK, so the word is about as common here as in the UK as a whole.

Customers who search for a pizza in Dudley meet a crowded field. Your own ordering page gives them a direct route to your kitchen without a marketplace between you and the customer.

What the FSA register shows for Dudley pizza names

The method is a name-keyword count, not a census: we count premises whose registered name has one of the words, which misses pizza shops trading under other names and includes anything that merely uses the word. The scope is takeaway and sandwich shop plus restaurant, café and canteen premises, and nothing here names a business.

Of the 34 with a numeric rating, 12 (35%) are rated 5 and 3 (9%) are rated 0, 1 or 2. That is a lower share than the 45.5% of all rated takeaways in Dudley that hold a 5. A further 8 are awaiting inspection, awaiting publication or exempt. A rating is a snapshot of one inspection, and the FSA says so on every record.

The districts where they sit

DY1 holds the most, 16 of the 42 (38%), and the premises sit across 8 postcode districts in all. Set a delivery zone for each district you serve with its own fee, minimum order and time, so the busy streets near DY1 do not set the terms for everywhere else.

How Dudley compares with the council areas next to it

The five nearest council areas by the centre of their food premises, with the same name-keyword count:

3 of the five neighbours have more of these names than Dudley, and 2 have fewer, so the field here is mid-sized. Neighbouring set-ups: pizza shop ordering in Sandwell and pizza shop ordering in Wolverhampton.

Dudley in the wider picture

Dudley has 318 takeaway and sandwich shop premises and 471 restaurant, café and canteen premises on the register. On takeaway premises it ranks 47 of 363 UK council areas, and 5 of 30 in West Midlands. Across all rated takeaways in Dudley, 45.5% hold a 5 against 62.0% across England, and 6.8% are rated 0 to 2 against 5.8%. Dudley is part of West Midlands, whose page lists every council area there with its takeaway and restaurant counts.

Dudley against the UK: the numbers

Per 10,000 residents the count is 1.3, against 1.3 for the UK as a whole, which is close to the national rate. The population used is the ONS estimate of 333,941 for the council area. Ranked on the same count across 363 council areas, Dudley comes 64th nationally and 6th of 30 within the West Midlands.

Across the area 5.3% of takeaway and restaurant premises carry one of these words. In DY1 that rises to 12%, while in DY5 it is 4%.

On freshness, 31% of the 42 dated records were inspected in the last 12 months, compared with 22% across all 789 dated takeaway and restaurant premises in Dudley. The median time since inspection is 16 months for this list and 20 for the whole area.

Population figures are ONS mid-2025 estimates; every other figure comes from the same FSA register pull as the tables above. Small samples move a lot from one inspection to the next, so read the shares as a guide to where the pattern is, not as a verdict on any business.

What this means for Dudley kitchens

• Zones that match the map. The premises are concentrated in DY1 and DY5, so a tight zone around the busiest district with a wider second zone for the rest of Dudley fits the spread.
• Take cash as well as card. Cash on collection and cash on delivery are on every plan, and card payments are on Plus and Pro.
• Make the deal a menu item. Two pizzas, a side and a drink can be one item with a required choice for each part, instead of a customer typing a note.
• Plan for the Friday rush. When the oven is full, pause ordering or lengthen the prep time you give each customer when you accept the order, rather than letting orders pile up. Chefzi has no slot grid, so you control the pace from the app.
• Put your link where customers already look. Add your ordering link to your Google Business Profile (how) and a QR code on every bag (QR kit).

Late-night hot food in Dudley: what to check

Serving hot food or drink between 11pm and 5am normally needs a late night refreshment licence under the Licensing Act 2003, issued by the local council. Dudley's council publishes its process here: Dudley council licensing page (checked 13 November 2026). Check it before you open your ordering hours past 11pm.

The general rules for England and Wales are in our late night refreshment licence guide. Chefzi lets you set collection and delivery hours separately, so your ordering hours can follow whatever your licence conditions say. This is general information, not legal advice.

How to start

1. Book a short call: we enter your menu with you and aim to have your ordering page live within 24 to 48 hours.
2. Set required choices for the way your customers order, and set your delivery zones by postcode district or radius.
3. Add your ordering link to your Google Business Profile (how) and a QR code to every bag (QR kit).
4. With their permission, tell regulars about the page by SMS or email (how, Plus and Pro).

For more, see the pizza page, the commission calculator and our guide on moving customers from Just Eat to your own site, and the Dudley location page for every takeaway and restaurant figure in the council area, or all UK locations.

A worked example for a Dudley pizza shop

This is an illustration, not a measured figure for Dudley. We have no published average order value for Dudley pizza shops, so it uses £25, the default in our commission calculator, and a round 30 orders a week. Put your own numbers in.

Say 30 orders a week, about 130 a month, move from Just Eat to your own Chefzi link. At £25 each that is £3,250 of sales a month. Just Eat's published partner rates (read 12 November 2026, details) are 14% when you use your own drivers and 30% when it delivers, plus VAT. On those 130 orders that is £455 plus £91 VAT, £546 in all, at 14%, or £975 plus £195 VAT, £1,170, at 30%.

On Chefzi the same 130 orders carry 0% commission. You pay the flat plan: Plus, which adds card payments, is £22 a month (£19 billed annually) per location, excluding VAT, and it does not change if the month is busier. Card processing charges depend on your payment provider and are not modelled on either side. Orders customers still place through Just Eat, Deliveroo or Uber Eats keep paying those apps' commission; the example only covers the ones you move.

What Chefzi does not do

Delivery stays yours: Chefzi has no courier integrations, so you use your own drivers. There is no kiosk and no CRM, and a pre-order lead time applies to the whole location rather than to a single dish. Orders that still arrive through Just Eat, Deliveroo or Uber Eats keep paying those apps' commission; Chefzi's job is to help you move regulars to your own page.

Sources

• Food Standards Agency, Food Hygiene Rating Scheme open data API (api.ratings.food.gov.uk), authority Dudley, business types Takeaway/sandwich shop and Restaurant/Cafe/Canteen, name search for "pizza" or "pizzeria", extract 13 November 2026. Contains public sector information licensed under the Open Government Licence v3.0.
• Dudley council licensing page linked above: https://www.dudley.gov.uk/business/licences-registrations-and-permits/alcohol-and-entertainment-licensing/ (opened 13 Nov 2026).
• Chefzi facts and pricing, chefzi.co.uk, read 13 November 2026.