Online ordering for pizza shops in Edinburgh

Updated 13 November 2026. Source: the Food Standards Agency register, pulled on 13 November 2026. Coverage is the Edinburgh council area; we do not name any business. Whole-area figures are on our Edinburgh page.

In short: The FSA register lists 74 premises in Edinburgh with pizza or pizzeria in the name, most in EH1 and EH11. An Edinburgh pizza shop can keep regulars ordering direct on its own Chefzi page: £9 to £49 a month per location, excluding VAT, 0% commission ever, and a free first month, no card needed.

The register lists 74 premises in Edinburgh with "pizza" or "pizzeria" in the business name, 43 of them registered as takeaways and 31 as restaurants or cafés. The most are in EH1 (11), EH11 (8), EH3 (6), EH6 (6). That is 2.8% of the area's 2,665 takeaway, restaurant and café premises, against 4.6% across the UK, so the word is less common here than in the UK as a whole.

With fewer of these names than the UK average, being easy to find matters more than being first on a long list: a clear ordering link on your Google Business Profile and on every bag keeps repeat customers coming to you directly.

What the FSA register shows for Edinburgh pizza names

Read this as a name-keyword count, not a census. A premises is counted only if its registered name contains one of the words, so pizza shops with other names are missed and any place using the word for something else is included. Only takeaway, sandwich shop, restaurant, café and canteen premises are counted, and no business is named.

Of the 69 with a published result, 61 (88%) show a Pass. Scotland uses the Food Hygiene Information Scheme, where a result is Pass or Improvement Required and showing it is voluntary. Across all rated takeaways in Edinburgh, 85.0% show a Pass. A result is a snapshot of one inspection.

The districts where they sit

EH1 holds the most, 11 of the 74 (15%), and the premises sit across 8 postcode districts in all. Set a delivery zone for each district you serve with its own fee, minimum order and time, so the busy streets near EH1 do not set the terms for everywhere else.

How Edinburgh compares with the council areas next to it

The five nearest council areas by the centre of their food premises, with the same name-keyword count:

Edinburgh has more of these names than any of its five nearest neighbours.

Edinburgh in the wider picture

Edinburgh has 687 takeaway and sandwich shop premises and 1,978 restaurant, café and canteen premises on the register. On takeaway premises it ranks 8 of 363 UK council areas, and 2 of 32 in Scotland. Across all rated takeaways in Edinburgh, 85.0% show a Pass against 86.7% across Scotland. Edinburgh is part of Central Scotland and Fife, whose page lists every council area there with its takeaway and restaurant counts.

How common pizza names are in Edinburgh

Using the ONS estimate of 531,370 residents, that works out at 1.4 pizza-named premises per 10,000 people, compared with 1.4 across the UK, so Edinburgh sits close to the national rate. Ranked on the same count across 363 council areas, Edinburgh comes 16th nationally and 2nd of 32 within Scotland.

Across the area 2.8% of takeaway and restaurant premises carry one of these words. In EH11 that rises to 4%, while in EH3 it is 2%.

On freshness, 34% of the 74 dated records were inspected in the last 12 months, compared with 36% across all 2,665 dated takeaway and restaurant premises in Edinburgh. The median time since inspection is 24 months for this list and 22 for the whole area.

Population figures are ONS mid-2025 estimates; every other figure comes from the same FSA register pull as the tables above. Small samples move a lot from one inspection to the next, so read the shares as a guide to where the pattern is, not as a verdict on any business.

What this means for Edinburgh kitchens

• Zones that match the map. The premises are concentrated in EH1 and EH11, so a tight zone around the busiest district with a wider second zone for the rest of Edinburgh fits the spread.
• Size, base and toppings in one flow. Size and crust can be required choices and toppings a pick-several choice with a surcharge for each, so the ticket shows exactly what to make.
• Tablet offline? The Chefzi Orders app rings until someone accepts or rejects. If the device is offline, Chefzi texts the restaurant and then calls.
• Plan for the Friday rush. When the oven is full, pause ordering or lengthen the prep time you give each customer when you accept the order, rather than letting orders pile up. Chefzi has no slot grid, so you control the pace from the app.
• Put your link where customers already look. Add your ordering link to your Google Business Profile (how) and a QR code on every bag (QR kit).

Late-night hot food in Edinburgh: what to check

In Scotland, selling food or hot drink between 11pm and 5am needs a late hours catering licence from the council, under section 42 of the Civic Government (Scotland) Act 1982, whether the food is eaten on the premises or taken away. The council's licensing pages are here: Edinburgh council licensing (checked 13 November 2026).

The general rules for England and Wales are in our late night refreshment licence guide. Chefzi lets you set collection and delivery hours separately, so your ordering hours can follow whatever your licence conditions say. This is general information, not legal advice.

How to start

1. Send us your menu on a short call. We build it into Chefzi with you, and you should be live in 24 to 48 hours.
2. Set required choices for the way your customers order, and set your delivery zones by postcode district or radius.
3. Put the link on your Google Business Profile (how), and print a QR code for each bag (QR kit).
4. Once customers agree to hear from you, send them the link (SMS and email marketing, Plus and Pro).

For more, see the pizza page, the commission calculator and our guide on moving customers from Just Eat to your own site, and the Edinburgh location page for every takeaway and restaurant figure in the council area, or all UK locations.

A worked example for an Edinburgh pizza shop

This is an illustration, not a measured figure for Edinburgh. We have no published average order value for Edinburgh pizza shops, so it uses £25, the default in our commission calculator, and a round 25 orders a week. Put your own numbers in.

Move 25 weekly orders (roughly 108 a month at £25, £2,700 of sales) from Just Eat to your own Chefzi link and the maths is this. On Just Eat's published partner rates (read 12 November 2026, details), 14% with your own drivers and 30% when it delivers, plus VAT, you would pay £454 at 14% (£378 plus £76 VAT) or £972 at 30% (£810 plus £162 VAT).

With Chefzi the 108 orders carry 0% commission and the bill stays at the flat plan price: £22 a month on Plus (£19 billed annually), per location, excluding VAT. We have not modelled card processing fees on either side, and the example ignores orders that remain on the marketplaces.

What Chefzi does not do

• It does not set up delivery for you: you run your own drivers, and Chefzi has no courier integrations.
• It has no kiosk and no CRM.
• A pre-order lead time is set for the whole location, not for one dish.
• Orders placed on Just Eat, Deliveroo or Uber Eats still pay those apps' commission. Chefzi helps you move regular customers to your own site.

Sources

• Food Standards Agency, Food Hygiene Rating Scheme open data API (api.ratings.food.gov.uk), authority Edinburgh (City of), business types Takeaway/sandwich shop and Restaurant/Cafe/Canteen, name search for "pizza" or "pizzeria", extract 13 November 2026. Contains public sector information licensed under the Open Government Licence v3.0.
• Edinburgh council licensing page linked above: https://www.edinburgh.gov.uk/licences-permits (opened 13 Nov 2026).
• Civic Government (Scotland) Act 1982, section 42: https://www.legislation.gov.uk/ukpga/1982/45/section/42
• Chefzi facts and pricing, chefzi.co.uk, read 13 November 2026.